“I Think We Have to Start Over”: Usability Guru Don Norman on the Next Internet
“I Think We Have to Start Over”: Usability Guru Don Norman on the Next Internet
“I Think We Have to Start Over”: Usability Guru Don Norman on the Next Internet
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Ford Gifts $50K to Design Lab People-Centered Automation
Colleen Emmenegger, Head of People-Centered Automation at The Design Lab, was recently the recipient of a $50,000 grant from Ford Motor Company. The grant was awarded for her work regarding how drivers can understand, negotiate, and manage shared autonomy with their vehicles in a way that is accessible and easily translatable.
“We're trying to figure out if you can build a contract with the driver and her automated vehicle co-pilot so the driver knows exactly what they need to do and what the system does," says Emmenegger. "We're trying to build something that explicitly and continuously communicates, and that doesn't act as an invisible ‘controlling entity’ of the car. A system that provides dynamic, yet constant feedback to the driver and not sudden, startling warnings."
“We're trying to figure out if you can build a contract with the driver and her automated vehicle co-pilot so the driver knows exactly what they need to do and what the system does," says Emmenegger. "We're trying to build something that explicitly and continuously communicates, and that doesn't act as an invisible ‘controlling entity’ of the car. A system that provides dynamic, yet constant feedback to the driver and not sudden, startling warnings."
Report: Military remains economic bright spot in San Diego
Design Lab member Michael Meyer discusses San Diego's defense economy during Covid with ABC 10 News San Diego.
The coronavirus pandemic appears to have been no match for San Diego's defense economy, which a new report says keeps on growing.
The San Diego Military Advisory Council study says from the fiscal year 2020 to 2021, direct defense spending was $35.3 billion dollars, a 5.3 percent annual gain. Jobs grew 2 percent to nearly 349,112. In all, it made for a $55.2 billion dollar gross regional product.
"That means continued stability and economic prosperity for San Diego, buffered by, or provided by the military economy presence," said Michael Meyer, a professor at UC San Diego's Rady School of Management, which researched the report.
The study points out that military spending impacts more than the people employed by the federal government or serving on base or active duty. Instead, there's a multiplier effect in San Diego, with nearly 190,000 San Diegans employed by private companies contracting with the defense department -- such as in programming or shipbuilding.
"Retraining for electronics, computers, aviation, the engineering fields, the technical financial fields. That's all valuable and an effective way of getting into the military economy," Meyer said.
The coronavirus pandemic appears to have been no match for San Diego's defense economy, which a new report says keeps on growing.
The San Diego Military Advisory Council study says from the fiscal year 2020 to 2021, direct defense spending was $35.3 billion dollars, a 5.3 percent annual gain. Jobs grew 2 percent to nearly 349,112. In all, it made for a $55.2 billion dollar gross regional product.
"That means continued stability and economic prosperity for San Diego, buffered by, or provided by the military economy presence," said Michael Meyer, a professor at UC San Diego's Rady School of Management, which researched the report.
The study points out that military spending impacts more than the people employed by the federal government or serving on base or active duty. Instead, there's a multiplier effect in San Diego, with nearly 190,000 San Diegans employed by private companies contracting with the defense department -- such as in programming or shipbuilding.
"Retraining for electronics, computers, aviation, the engineering fields, the technical financial fields. That's all valuable and an effective way of getting into the military economy," Meyer said.
Don Norman: Overcrowded, by Roberto Verganti: In favor of criticism
I was just in Germany, in Herzogenaurach to be precise, at Adidas headquarters. (Hardly anyone knows where Herzogenaurach is — it’s a 20 minute taxi from Nuremberg.) I was at a conference organized by my old friend (and co-author) Roberto Verganti, from the business school at Politecnico di Milano. Years ago, he and I had a debate in Milan about the value of Human-Centered Design (HCD) and the way it is normally practiced. To the audience’s great surprise, we both agreed:
1. HCD is a powerful tool for improving existing products. That is, it is a powerful tool for incremental innovation.
2. HCD, by its very nature (hill-climbing plus a kind of design by committee), is a really bad tool for radical innovation.
1. HCD is a powerful tool for improving existing products. That is, it is a powerful tool for incremental innovation.
2. HCD, by its very nature (hill-climbing plus a kind of design by committee), is a really bad tool for radical innovation.